Rise of the Beasts is a new line of hard, rubbery PVC that features 4 or 5 points of articulation and utilizes Glyos pegs for joints. The first two characters released were the Rhino and Scorpion characters. They are available in either painted ($7.00 each) or unpainted ($4.00 each) versions.
These can be purchased at http://littlerubberguys.storenvy.com/. Each purchased figure comes with a sticker that serves as a proof of purchase. There are also four different limited edition mail away figures that can be redeemed with 10 proofs of purchase each. And they're working on the next four characters, seen below: an ant, lion, gorilla, and horned lizard. These are currently in the prototyping phase and won’t be available until later this year.