I Saw A Dino (Series One) debuted at the 2010 New York Comic Con, with lines of plushies and button packs. Currently there are 4 felt plush dino's in production (all hand sewn by the artist - Sam Berio), with mystery dinos to be dropped in the near future.
There are 5 collectible buttons within the I Saw A Dino button pack. In every bag there is a personalized hand drawn pin. With every purchase of a plush, button pack, or print you get a hand drawn sketch of your very own dino.